A.W.A.K.E. was founded in 2012 by art director Natalia Alaverdian who wanted to create distinctive clothing inspired by characters from art, history, and film. The brand's name is an acronym that stands for All Wonderful Adventures Kindle Enthusiasm.
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Customer stories
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Anne P.
I was thrilled to findI was thrilled to find the last size 8 Hogan shoe from Italist. It was a smooth and quick transaction from Italy to Santa Monica. I love my Hogans! Thank you for your excellent custom service!!
Eleni P.
Self portrait dressI bought a self portrait dress, the delivery was very fast, I received it only 2 days after ordering it. Very pleased with my purchase.
Anne C.
Great value, products as advertisedI ordered 2 pairs of shoes and they came in a timely fashion. The online photos were a good reflection of the products. The sizing guidelines were accurate and the shipping materials protected my purchases.
Adriana M.
ExcellentThe current designer hot list at the best prices..... EVER. Love the store, easy to navigate, great variety, all my favorite designers, a must to buy the new pieces of the season.....