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Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

Fantastic service at a great priceEverything was perfect: purchasing experience, communication, and shipping. Item (Junya Watanabe Men's jacket) arrived from overseas in perfect condition and securely packaged. Happy to have gotten it at a far better price than it was listed for by other online retailers (*cough* *cough* Farfetch). I think I'll be sticking with Italist for future designer purchases!

A very good serviceItalist made me very happy. I bought a bag of JW Anderson, from the new collection, it was in a very good price. The dilivery was very fast. And it's outentik. I am sure that I will keep buying from Italist in the future.

Love Italist!I love shopping at Italist because their shipping is always quick and they always have good deals on designer pieces that are in style and from the current season!! I always check Italist first before purchasing anywhere else.

Very pleasedThe item came in pristine condition, and the shipping was very fast, I didn’t wait that long. I had to order another pair of shoes because I had ordered a bigger size and the costumer service quality was A1. I love my shoes!!!

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