REPRESENT is the British streetwear label founded by brothers George and Michael Heaton in 2012. The collection of men’s apparel, outerwear, footwear, and accessories combines a laid-back approach with high-end materials and high-quality production. The resulting pieces are true streetwear style, imbued with the overarching vibe of urban grit.
Apply Filters to your selection for more specific results.
Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aida M.
Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.
Aisha M.
Brava!Authentic new merchandise. Came right on time, and great prices! Straight from the epicenter of fashion, Italy! Love my Italist! Thank you!
Katie D.
ValentinoBeautiful- arrived in all Valentino packaging with replacement studs. Extra fast shipping to US. I will be ordering from Italist again. Xo
fern f.
Love both my item and the price I paid!My boots were 50% lower in price and this was prior to the Christmas holiday! I live in the United States and recieved my boots within 5 business days! Great service, fantastic price and amazing product!!