SER.O.YA, established in 2020, is a New York-based ready-to-wear label dedicated to enhancing and refining wardrobes with effortlessly cool and timelessly luxurious designs. The brand focuses on minimalist collections that exude maximum style, offering everyday essentials such as breathable knits, vintage-inspired denim, and ultra-luxe fabrics. SER.O.YA’s versatile pieces are designed for easy dressing without compromise, featuring classic silhouettes that defy convention. Consistently blurring the lines between masculine and feminine, the brand champions individuality in each collection.
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Customer stories
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Anne C.
Great value, products as advertisedI ordered 2 pairs of shoes and they came in a timely fashion. The online photos were a good reflection of the products. The sizing guidelines were accurate and the shipping materials protected my purchases.
Jordann F.
Great purchase for concertA little edgy Parisian and a lot of quality style. The Isabel Marant tee was perfectly cool and comfortable paired with the cross body Moncler bag which was a great choice for hands free dancing to Coldplay. And both pieces were on sale!!!!!
Angela B.
Love Italist!I love shopping at Italist because their shipping is always quick and they always have good deals on designer pieces that are in style and from the current season!! I always check Italist first before purchasing anywhere else.
Shani S.
2017-01-01T00:00:00.000ZThis website was great to buy from not only did I get good quality clothing at a very good price!!!! The tracking was easy to follow and it only took 3 days to arrive from Italy!!! Overall I had a very good experience with the site. And I highly recommend it. I'm looking forward to shopping in the future.