Bel-Air Athletics for Men

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Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Alice M.
Exceeded ExpecationsI was looking for a Prada shoe that was available on Italist.com. Having never ordered from this retailer, I was a bit skeptical especially because the price on the shoes was the lowest I could find. I read reviews and based on the good ratings, decided to order. I was pleasantly surprised! I Received timely updates on my order and shipping from the minute I had confirmation of my order. My package arrived quickly. Merchandise was well presented and in pristine condition. Bravo! I will definitely be ordering from Italist again!
Gayle M.
Herno jacket ... Love it!Bought Herno coat .. Very prompt and updated me on arrival .. Very pleased and will shop in the future.
Tracey V.
Quick Shipping, Quality ItemI had a very positive experience ordering an Isabel Marant skirt, delivered quickly, well packaged. Would def. shop again!
teddy b.
favorite place to score designer dealsI always cross-shop and find the things I like on italist for cheaper, plus they ship so quick!! Love.
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