Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
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Anya K.
I will be back for more :)I was hesitant to order because it was my first time and I haven’t heard much about Italist before. I read TrustPilot reviews and went for it. I’m glad I did! My maxmara coat was 3 times the cost (and honestly it was the right price for it), shipping was super fast!
Allison S.
I had no issues atI had no issues at all. My delivery arrived faster than expected. I love my ballet flats :) Thanks to italist for an an amazing shopping experience.
Francisco V.
Excellenti was hesitant to buy at first but I decided to give this website a try . So I bought a Valentino bag for my wife and she really love it. Straight from Italy. Fast shipping .
Alixandria K.
Big Fan!First time ordering and my experience was fantastic! Customer service was top notch! Shipping was super fast! Order was exactly as promised!
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.