REPRESENT is the British streetwear label founded by brothers George and Michael Heaton in 2012. The collection of men’s apparel, outerwear, footwear, and accessories combines a laid-back approach with high-end materials and high-quality production. The resulting pieces are true streetwear style, imbued with the overarching vibe of urban grit.
Apply Filters to your selection for more specific results.
Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aileen L.
I just started ordering hereI just started ordering here and i would definitely going to order more! Fast shipping and lots to choose. Can’t wait to buy more
Arndrea W.
Love my Tom Ford handbagLove my Tom Ford handbag it’s beautiful and I saved a few hundred dollars .
Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Adriana M.
ExcellentThe current designer hot list at the best prices..... EVER. Love the store, easy to navigate, great variety, all my favorite designers, a must to buy the new pieces of the season.....