Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
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Germano M.
Very fast delivery. A+Got my wife a fendi backpack. I purchased it weeks before mothers day and I received the bag in about 4 days. Would buy again.
Katie D.
ValentinoBeautiful- arrived in all Valentino packaging with replacement studs. Extra fast shipping to US. I will be ordering from Italist again. Xo
James R.
Italist is the BESTI love the website. I find some great deals on my favorite brands if I'm lucky enough. I wear sizes that are quick to go and hard to come by. I ordered on a Thursday and my new Gucci hat was in my possession on Monday morning. I recommend as I will be shopping with them again in the near future!
Betty M.
HAPPY SHOPPERIt is so exciting when I find a treasure that is exactly what I want. I have consistently had great luck at italist. Have never had to return a single purchase.
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.