Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Alfredo I.
Continuous Buyer FOREVER!The selection of amazing fashion pieces I can find for a discounted price is like winning a prize to me. I constantly get the things I want for such a great price! The way how my items are packed and shipped to me make me feel like a top tier client and I’ll constantly shop here. This place has no gimmicks this is the real deal!
Andy H.
Great follow up over emailGreat follow up over email regarding questions I had about a Tagliatore blazer I wanted to purchase. I received my order from them in Italy to the US in just a few days. I love the jacket! Just as the pics showed. I will definitely continue to buy from Italist because of its good service, good prices on high end italian clothing, quick shipping and including duties and tax in the prices!
Andy Heen
Addie T.
Beautiful Shoes that were gorgeously packagedThe shoes arrived so quickly and in beautiful packaging. I was nervous about ordering from them, but it exceeded my expectations. I can’t wait to wear my Manolos. Dust bags and everything normally expected were included.
Adriana M.
ExcellentThe current designer hot list at the best prices..... EVER. Love the store, easy to navigate, great variety, all my favorite designers, a must to buy the new pieces of the season.....
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.