Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
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Sissy S.
Golden GooseExcellent service! The Golden Goose shoes I ordered arrived in about 4 days! From Italy to the US...amazing! I ordered two different sizes and had to return a pair and that process was easy and quick.
Tara D.
RED SHOE DELIVERYFound my little red valentino shoes across the globe and voila they arrived within days and at a fabulous price!
Thank you ITALIST
Alban M.
Best pricesI like your prices and very large selections on designer brands.
I don’t really know how I found your website but I’m so happy that I ran in to it and I do use it all the time.
Very compatible with Farfetch.
Italian and Farfetch are my favorite online shopping places.
Steven T.
Amazing websiteI price compared all over and easily saved 15-20% buying from italist and my order only took like three days to arrive. For now on, I’m always going to check back here for the items on my wish list!
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.