Founded in 1991 by Hidehiko Yamane, Evisu is the iconic Japanese brand that specializes in selvedge denim and custom distressing. The label initially created only 14 pairs of jeans a day, each one caringly handcrafted and handpainted with the signature seagull logo. Today you won't only find jeans, but a range of vintage-inspired, distinctive garments for men, women, and kids.