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Julius Tart Optical is an eyewear brand created by Tommy O’Gara and Richard Tart, nephew and sole heir of Julius Tart, founder of the iconic Tart Optical Enterprise. The label recreates Julius Tart’s iconic frames, using modern Japanese technology and premium materials.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

UnbelievableI am in complete shock! I ordered an item on Friday when stores in Italy were already closed. The item shipped on Monday and arrived Tuesday afternoon, the very next day. Unreal!

Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.

I was thrilled to findI was thrilled to find the last size 8 Hogan shoe from Italist. It was a smooth and quick transaction from Italy to Santa Monica. I love my Hogans! Thank you for your excellent custom service!!

Really fast deliveryFirst time ordering. So prompt with every stage of process. Scarf was better price even with shipping than I found in us. Will definitely use again.

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