Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Anna L.
Professional site with excellent serviceFast delivery, fair prices and excellent service. Have used italist two times and absolutely pleased everytime. Could wish for more bags in Bottega Veneta and even more “saldi”, but really can’t complain :-)
Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Alicia K.
Love shopping my favorite brandsLove shopping my favorite brands from Italist website. The orders always reach on time and beautifully packaged. Professional company I Highly recommend.
Avian E.
Great experienceThe service and fashion selection is always top tier and competitive. I’ve been a customers for a few years now and i love it. It’s new season fashions for such affordable prices. The ordering process is always easy going with fast shipping to the US.
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.