Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Jeannine A.
Sweet DolceI love my Dolce Gabbana scarf! And the fast shipping was amazing. The price also very interesting
Hina A.
Jimmy Choo BagLove this web site. They have a great selection of latest trends and fashion. I bought a Jimmy Choo bag at an amazing price on sale. My items arrived within a few days without any issues. I highly recommend shopping at Italist.com
Alice G.
Gorgeous bag from a brandGorgeous bag from a brand that's hard to find outside of Italy. at a great price. Arrived quickly, well-packed. I had my eye on this purse for months and finally splurged. So glad I did.