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Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.

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Excellent service & great value for international shopperIt was an amazing experience & will continue to shop for the luxurious brands at great prices & excellent shipping arrangement. I’m lucky to have italist.com for my fashion needs.

Always TopsPackaged beautifully. Always comes timely! Always a better price than what I can find locally. Thank you!

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