Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Ada N.
Great price, quick shippingFirst time ordering. Bought a pair of Kurt Geiger heels. Super quick shipping to the states and price was great.
Kim M.
Great deal & serviceI found a new season Rick Owens jacket for $700 less than other stores & sites where I was looking for it. Arrived in just a few days, perfect condition, no issues.
Jeffrey G.
Treat Yourself!I purchased a D&G back sack for day trips while traveling. This site has so much high-end variety, it was difficult to only buy one item!
Natalia S.
Package was delivered super fastPackage was delivered super fast in perfect condition! Great service. The sneakers are exactly like on the picture. I love them a lot!