Fru.it is a contemporary footwear label rooted in the Italian tradition from the Tombolini brothers. Launched in 2007, the Fru.it brand's shoes are meticulously crafted for daily use, with a distinctively young and urban style.
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Customer stories
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Rachel N.
Fast service, great priceI still can’t believe how quickly I recieved my order (I’m starting to think Italist has a warehouse in my backyard)! Gorgeous item, excellent price. I will definitely order here again!
Aisha M.
Brava!Authentic new merchandise. Came right on time, and great prices! Straight from the epicenter of fashion, Italy! Love my Italist! Thank you!
Adam P.
I found the shoes II found the shoes I wanted for far less than what other websites were charging. Ordering was easy and my shoes arrived in a short time! I will definitely use this site again and would recommend it to others.
Brad L.
Better than expectedNot only did italist have a selection of what was looking for color wise, they also had size selection- which was a huge plus. The transaction was clean and easy and I had my purchase in 4 days. Will definitely be purchasing with them again and strongly recommend others to do so.