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Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

Easy transactionAfter trying to purchase an expensive handbag from other shopping sites well known for foreign luxury goods and getting my transactions cancelled (for suspicious fraud), my Italist order went through smoothly and my item was delivered within two days! Prices are reasonable compared to those of the US.

Excellent products and exceptional fast deliveryI really gives kudos to Italist for their vast range of top of the notch Italian wears. There is so much good stuff you can get in this place. I bought a Prada belt and sneakers here and I was amazed with the speed of delivery and quality of the products. If you love top Italian designers product, this is the right place to be. And wait, there’s more. Italist prices are so competitive that you always get a fair price for your purchase compared to Saks, Neiman Marcus, etc.

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