Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Usually a Farfetch and Yoox customerI'm usually a Farfetch and Yoox shopper and was not sure if I can go with Italist as they had a better offer on the product I was shopping for. Pulled the trigger and it arrived authentic and as described even earlier that I would expect from the stores mentioned above. Great job overall. Thank you!