/ Bel-Air Athletics

Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

Great shopping experience!Found my ideal coat for a good price and received it within a few days. I could not be happier. This is my fourth purchase from Italist and it most certainly will not be my last. I love to be able to shop from boutiques far away and get the best price possible.

Great shoeOrdered a pair of GG trainers. They were exactly as described and shipping was real quick!

Love my Tom Ford handbagLove my Tom Ford handbag it’s beautiful and I saved a few hundred dollars .

Golden goose sneakerAnorher great pair of sneakers! These are my second pair from italist. Great service--received in 3 days!

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