Primabase was born in 2000 as a meeting point between sportiness, luxury, and traditional craftsmanship. Based in Montegranaro, Italy, the label offers a range of unique, stylish sneakers for men and women. With its "Today is a very good day" logo, Primabase is an infusion of happiness and positivity.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Kim M.
Great deal & serviceI found a new season Rick Owens jacket for $700 less than other stores & sites where I was looking for it. Arrived in just a few days, perfect condition, no issues.
Arndrea W.
Love my Tom Ford handbagLove my Tom Ford handbag it’s beautiful and I saved a few hundred dollars .
Jordana R.
Great serviceI found what I wanted very easily, a pair of Golden Goose Deluxe Brand sneakers, and they got delivered in two days without any issues! Definitely shopping here again
Sarah L.
Versace leather jacketI had a great experience shopping in italist! I received the authentic product as described in a very timely manner.