Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Gayle M.
Herno jacket ... Love it!Bought Herno coat .. Very prompt and updated me on arrival .. Very pleased and will shop in the future.
Adam B.
Love Italist!I love my order! I got a really great price on these awesome reflective running Adidas and some cool rubber Birkenstock’s for the beach I haven’t seen before in Canada.
The website is a lot of fun for shopping, Shipping was fast and the package arrived very nicely handled.
Ana B.
My Mou boots arrived fromMy Mou boots arrived from Italy in a short delivery time, no problems with customs or extra fees and are exactly what I wanted! I will order again on Italist.
ANNA P.
I have bought many timesI have bought many times from this site especially sneakers and I am very pleased from them. Good prices and very quick!!!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.