Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Anna M.
My favorite new online storeEverything I've purchased from Italist.com is excellent. Highly recommended. Perfect price point and fast, easy delivery. Thank you for what you do for us! Anna
Rachel N.
Fast service, great priceI still can’t believe how quickly I recieved my order (I’m starting to think Italist has a warehouse in my backyard)! Gorgeous item, excellent price. I will definitely order here again!
Kathleen A.
A wonderful shopping experience!So many times I’ve seen items of interest on italist and I finally decided to purchase some amazing Prada boots that I’d never seen elsewhere. They shipped here in a flash and they are superb! I will definitely be back for more beautiful items.
Lashay G.
Kenzo T-shirtThe T-shirt was actually an gift for my boyfriend which he loved lol! Shipping and everything was great! It came so fast i was Actually shocked ! I ‘d definitely be ordering from this site again
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.