Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Anastasia F.
Best prices and fast shipping from italistFast shipping, very easy website interface and very helpful chat. My YSL sandals were delivered in less than two days.
Francisco V.
Excellenti was hesitant to buy at first but I decided to give this website a try . So I bought a Valentino bag for my wife and she really love it. Straight from Italy. Fast shipping .
Andrew D.
Service was fantasitc what doService was fantasitc what do I mean? The website was easy to navigate with great selection. Item was new as described and current. I saved 700$ using Italist and received from Italy fast with great package care taken.
Rebecca D.
Quick shipments to the USI have ordered 4 pairs of shoes from italist - usually saving between $150-$200 from prices in US. Last pair I ordered on Thursday and received on Tuesday!