Fru.it is a contemporary footwear label rooted in the Italian tradition from the Tombolini brothers. Launched in 2007, the Fru.it brand's shoes are meticulously crafted for daily use, with a distinctively young and urban style.
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Customer stories
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Angela R.
Great shopping experience!Found my ideal coat for a good price and received it within a few days. I could not be happier.
This is my fourth purchase from Italist and it most certainly will not be my last. I love to be able to shop from boutiques far away and get the best price possible.
Amanda B.
Fast free shipping, great jacketFast free shipping, great jacket at a great price. Could not find elsewhere. Will shop again.
Ali G.
Ordered a pair of GoldenOrdered a pair of Golden Good Hi-Star and COMPLETELY exceeded my expectations! LOVE. THEM.
Angela M.
Winter coatVery positive experience. The coat is what I expected, received it in few days. I would purchase again from the site.