Launched in 1962 by Arnaldo and Donatella Girombelli as a line of handmade skirts and blouses, Genny quickly expanded and gained popularity in Italy and abroad. In 1973, Gianni Versace was appointed Creative Director of the brand. Today, Genny offers a wide range of women's ready-to-wear and accessories, featuring feminine, flowing lines, and striking a perfect balance between classic elements and modern aesthetic. All pieces are handmade in Italy with meticulous attention to detail.
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Customer stories
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Jeffrey G.
Treat Yourself!I purchased a D&G back sack for day trips while traveling. This site has so much high-end variety, it was difficult to only buy one item!
Oleksandra F.
Prada leather cardholderI loved it! It’s my first time ordering from the website and I can’t be happier. The item is original, the packaging was great, and the delivery was fast. I highly recommend! Great customer service too (I went to the chat and got all the answers to my questions)
Angela R.
Great shopping experience!Found my ideal coat for a good price and received it within a few days. I could not be happier.
This is my fourth purchase from Italist and it most certainly will not be my last. I love to be able to shop from boutiques far away and get the best price possible.
Amber S.
Order process was secure andOrder process was secure and easy. Progress in the order fulfillment was timely and my items were quickly received. I enjoyed this shopping experience.
A Q&A with Genny
During the 1980s and 1990s, Genny was one of the most acclaimed Italian luxury brands in the world, renowned for its unique style and tailored cuts.