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Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

Thank you ItalistI purchased a great Marni bag which I live! It came fast and I am very happy with the Italist customer service team that responded to my inquiry and were very kind. I’m satisfied with my shopping experience and will shop here again. Thanks!

Dolce & gabana shoesI was very happy with my Dolce&gabana shoes . I recieved my order in perfict condition and at resonable time. Thank you Italist.

Great shoes, fast shipping!I ordered the Stella McCartney Elyse sneaker, size 37, US size 7, the fit was perfect. I received them 2 days later. You can’t beat that. They are divine. So many compliments. Not only that, I got them for a great price. Will definitely shop through Italist again.

Highly recommend!Great shopping experience! Beautiful, authentic items at great prices and their customer service was fantastic. Shipping was lightening fast and got my order within a few days!

Love designer denim? Think Purple Brand

Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.

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