Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Angelica L.
Fantastic shopping experienceReceived my beautiful Louboutins in good condition within a week. No scratches on soles at all.
Ana B.
My Mou boots arrived fromMy Mou boots arrived from Italy in a short delivery time, no problems with customs or extra fees and are exactly what I wanted! I will order again on Italist.
Anna L.
Professional site with excellent serviceFast delivery, fair prices and excellent service. Have used italist two times and absolutely pleased everytime. Could wish for more bags in Bottega Veneta and even more “saldi”, but really can’t complain :-)
Vivi N.
Amazing5/5 - Sales were decent, No VAT seeing the goods are leaving the country unlike site like Farfetched and Iconic - where they charge a VAT even thou they are sending the goods oversea! Delivery was fast!! Will def shop here again!!!