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Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

Great experienceI was very pleased with the quick delivery. My Fendi wallet on chain came packaged nicely with all the tags.

Great value, products as advertisedI ordered 2 pairs of shoes and they came in a timely fashion. The online photos were a good reflection of the products. The sizing guidelines were accurate and the shipping materials protected my purchases.

Fantastic price and gorgeous bagI was hunting for another bag when one of their sale bags caught my eye. At 40% off, it was an incredible deal. The bag arrived in 4 days, beautifully packaged with tags and on time. Looking f9rward to shop some more delicious bags from Italist this year... if you are on the fence about a bag, definitely go and check them out!!!

Excellent ServiceOverall a great experience shopping with italist. I had no need to contact costumer service as items were delivered promptly and arrived very fast and exactly as shown in the site. Will buy again!

Love designer denim? Think Purple Brand

Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.

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