Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Anya K.
I will be back for more :)I was hesitant to order because it was my first time and I haven’t heard much about Italist before. I read TrustPilot reviews and went for it. I’m glad I did! My maxmara coat was 3 times the cost (and honestly it was the right price for it), shipping was super fast!
Natasha Z.
On time and exactly what I wantedI love, love, love my Golden Goose Super Star sparkly sneakers so much. I didn't want to take them off. They pacify the 2 year old in me. :-)
Jordann F.
Great purchase for concertA little edgy Parisian and a lot of quality style. The Isabel Marant tee was perfectly cool and comfortable paired with the cross body Moncler bag which was a great choice for hands free dancing to Coldplay. And both pieces were on sale!!!!!
Angela M.
100% Italist FanAll-around first-class experience from online offerings, speed in shipping, to quality packaging. italist has become a favorite - thank you for impeccable service.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.