Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
Apply Filters to your selection for more specific results.
Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Eleni P.
Self portrait dressI bought a self portrait dress, the delivery was very fast, I received it only 2 days after ordering it. Very pleased with my purchase.
Andrew D.
Service was fantasitc what doService was fantasitc what do I mean? The website was easy to navigate with great selection. Item was new as described and current. I saved 700$ using Italist and received from Italy fast with great package care taken.
Jan F.
Easy shopping & great priceThe site was very easy to navigate, I found exactly what I was looking for, placing my order was simple and the coat that I ordered was shipped and delivered within days, with duty included! This site will be one of the first places that I shop from now on!
Rahma A.
I recomaned italist for online shoppingI loved the fast delivery and it arrived quickly, i found the item I wanted in fare price, I'm sure that I will order again from italist ❤️️
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.