Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Jordana R.
Great serviceI found what I wanted very easily, a pair of Golden Goose Deluxe Brand sneakers, and they got delivered in two days without any issues! Definitely shopping here again
Keisha A.
Quick shippingI hesitated buying from Italist for months because I was afraid of how long it would take to arrive. When I saw a deal on Tory Burch shoes that I couldn't ignore, I took a chance. I'm glad that I did! Shipping was the same as if not faster than when I order from a US store. My shoes were beautiful and I will order again.
Rachel N.
Fast service, great priceI still can’t believe how quickly I recieved my order (I’m starting to think Italist has a warehouse in my backyard)! Gorgeous item, excellent price. I will definitely order here again!
Amy D.
Excellent products!!Purchased three authentic items at great prices and fast shipping! I will be a return customer!