Primabase was born in 2000 as a meeting point between sportiness, luxury, and traditional craftsmanship. Based in Montegranaro, Italy, the label offers a range of unique, stylish sneakers for men and women. With its "Today is a very good day" logo, Primabase is an infusion of happiness and positivity.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aida M.
Best selection, excellent customer service.Best selection, excellent customer service. Very easy to shop around the website and easy returns.
Jordann F.
Great purchase for concertA little edgy Parisian and a lot of quality style. The Isabel Marant tee was perfectly cool and comfortable paired with the cross body Moncler bag which was a great choice for hands free dancing to Coldplay. And both pieces were on sale!!!!!
Arndrea W.
Love my Tom Ford handbagLove my Tom Ford handbag it’s beautiful and I saved a few hundred dollars .
Jacqulin F.
Ash Destroyer Biker BootsOrdered my boots on Sunday night and received them on Tuesday!! Gorgeous boots which fit true to size.