Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Ewelina G.
Pinko bagHuge selection of goods! Express shipping to Poland. Bag well packaged, arrived in perfect condition. Excellent quality! In love with the details
Ann I.
UnbelievableI am in complete shock! I ordered an item on Friday when stores in Italy were already closed. The item shipped on Monday and arrived Tuesday afternoon, the very next day. Unreal!
Angela B.
Grateful CustomerIt is always a little concerning when ordering from so far away, but the cashmere sweater I received is gorgeous!!! From the craftsmanship of construction to the artistic coloring the quality is of high standard. I am more than satisfied. The service was excellent as I was notified all through the process from the time the order was made till it recached my door. Thank You ITALIST
Alice G.
Gorgeous bag from a brandGorgeous bag from a brand that's hard to find outside of Italy. at a great price. Arrived quickly, well-packed. I had my eye on this purse for months and finally splurged. So glad I did.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.