Ganni is a Copenhagen-based womenswear label founded by husband and wife, Ditte and Nicolaj Reffstrup. The brand is known for its contemporary, easy-to-wear wardrobe staples such as mohair sweaters, track pants, midi skirts, and robe coats.
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Ganni is the Danish brand that has built a cult following on social media with its quirky and exuberant aesthetic—the #GanniGirls, as they call themselves.