Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
Apply Filters to your selection for more specific results.
Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Arndrea W.
Love my Tom Ford handbagLove my Tom Ford handbag it’s beautiful and I saved a few hundred dollars .
Charlotte P.
Jimmy Choo Joyce 120 ShoesI found the best price around for my Jimmy Choo green shoes on Italist. My shoes were delivered promptly and I am extremely happy with my shoes...
Anna H.
Golden goose shoes orderI ordered golden goose sneakers and they were just as pictured online and came in so fast!!
Alexis D.
Best prices, selection, and shipping speed!Awesome selection, great options on price, easy to navigate website, and faster than expected delivery
Excellent shopping experience!