Bel-Air Athletics for Homeware

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Founded by Will Smith and named after the iconic sitcom The Fresh Prince of Bel-Air, Bel-Air Athletics is a men’s sportswear label. Reminiscent of the 90s and referencing the character’s wardrobe, the brand offers graphic T-shirts, sweatpants, tracksuits, and satin jackets. All items are handmade in Italy, using premium materials.
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Customer stories
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Yamile M.
Awesome experienceMy boyfriend loved his fendi shirt, fit just right and came in about a week! Will definitely order again!
Jordana R.
Great serviceI found what I wanted very easily, a pair of Golden Goose Deluxe Brand sneakers, and they got delivered in two days without any issues! Definitely shopping here again
Anne C.
Great value, products as advertisedI ordered 2 pairs of shoes and they came in a timely fashion. The online photos were a good reflection of the products. The sizing guidelines were accurate and the shipping materials protected my purchases.
Adrienne H.
Thank you Italist!I am so happy I found Italist. I searched high and low for the exact style and color of a pair of high end glasses for my husband that were limited edition. I found them on Italist and didn't have to worry about authenticity. And the biggest plus is I saved $140.00 ordering from Europe. I received my item in 3 days from start to finish and I live in the U.S. Italist is now going to be my go to when I want luxury, savings and great customer service! Thank you Italist!
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