Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Andrew M.
Triple Stich successI was looking for a pair of Zegna shoes that I saw at the mall here in Houston and italist had the same pair but saved me 33%. I am very happy with the service and quick shipping. It's always so much fun finding a great deal.
Eleni P.
Self portrait dressI bought a self portrait dress, the delivery was very fast, I received it only 2 days after ordering it. Very pleased with my purchase.
Anna H.
Golden goose shoes orderI ordered golden goose sneakers and they were just as pictured online and came in so fast!!
Alexis H.
Great product at an amazingGreat product at an amazing price with a quick delivery. What more can you ask for?
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.