Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Alicia B.
Valentino Bag Perfection!I LOVE my new Valentino bag! It was the best price available online. Your shipping to the US is quick, and it came packaged well. Thank you for offering us great products at a great price. I love shopping with you :) xo from Miami,
Christopher W.
So Very Happy!I received my beautiful shoes when promised. I appreciated the constant contact by Italist while the shoes were in transit. DHL even called me when they were ready to deliver and needed my signature! A nice touch.
I look forward to shopping with Italist again and again and again!
Anne P.
I was thrilled to findI was thrilled to find the last size 8 Hogan shoe from Italist. It was a smooth and quick transaction from Italy to Santa Monica. I love my Hogans! Thank you for your excellent custom service!!
Amy S.
My go-to for Designer StandoutsI love The Italist! I buy beautiful—and hard to find designer items—and receive them in just a few days. Customer service is responsive and wonderful. Buying expensive items online is something I normally shy away from due to the preponderance of fakes. Not a problem with The Italist! Well designed website. I have many transactions under the duty limit which is an extra savings. If duty is required, it is automatically included as part of the transaction.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.