Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Aisha M.
Brava!Authentic new merchandise. Came right on time, and great prices! Straight from the epicenter of fashion, Italy! Love my Italist! Thank you!
Yamile M.
Awesome experienceMy boyfriend loved his fendi shirt, fit just right and came in about a week! Will definitely order again!
Afton S.
Italiat is A List!Perfectly packed items arrived extremely fast! Italist carried exactly what I was looking for and more! I can’t want to continue shopping through their amazing selection of highly coveted pieces!
Aida M.
Great selection of luxury andGreat selection of luxury and unique items. Professional customer service. I am very happy to be an italist customer.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.