/ Purple Brand

Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.

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Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.

On time and exactly what I wantedI love, love, love my Golden Goose Super Star sparkly sneakers so much. I didn't want to take them off. They pacify the 2 year old in me. :-)

Easy shopping & great priceThe site was very easy to navigate, I found exactly what I was looking for, placing my order was simple and the coat that I ordered was shipped and delivered within days, with duty included! This site will be one of the first places that I shop from now on!

Fantastic service at a great priceEverything was perfect: purchasing experience, communication, and shipping. Item (Junya Watanabe Men's jacket) arrived from overseas in perfect condition and securely packaged. Happy to have gotten it at a far better price than it was listed for by other online retailers (*cough* *cough* Farfetch). I think I'll be sticking with Italist for future designer purchases!

Very fast shippingIt was amazing i love doing shopping with italist and perfect value im looking forward to do more shopping thank you italist

Love designer denim? Think Purple Brand

Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.

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