Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Adam B.
Love Italist!I love my order! I got a really great price on these awesome reflective running Adidas and some cool rubber Birkenstock’s for the beach I haven’t seen before in Canada.
The website is a lot of fun for shopping, Shipping was fast and the package arrived very nicely handled.
Ana B.
My Mou boots arrived fromMy Mou boots arrived from Italy in a short delivery time, no problems with customs or extra fees and are exactly what I wanted! I will order again on Italist.
Yamile M.
Awesome experienceMy boyfriend loved his fendi shirt, fit just right and came in about a week! Will definitely order again!
Amara H.
AwesomeReceived the shoes in a timely manner and in perfect condition. Will absolutely order from italist again.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.