Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Andrew M.
Triple Stich successI was looking for a pair of Zegna shoes that I saw at the mall here in Houston and italist had the same pair but saved me 33%. I am very happy with the service and quick shipping. It's always so much fun finding a great deal.
Sissy S.
Golden GooseExcellent service! The Golden Goose shoes I ordered arrived in about 4 days! From Italy to the US...amazing! I ordered two different sizes and had to return a pair and that process was easy and quick.
Maria K.
Great experienceI was very pleased with the quick delivery. My Fendi wallet on chain came packaged nicely with all the tags.
keith f.
Flawless transaction!Absolutely new and mint product shipped very quickly from Italy to the US. Very satisfied with the italist customer service.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.