Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Eleni P.
Self portrait dressI bought a self portrait dress, the delivery was very fast, I received it only 2 days after ordering it. Very pleased with my purchase.
Alethea M.
Love my purchaseJust recently discovered this website. I love it. The prices are great, the selection is wonderful and quick delivery. Love my Moschino bag. The leather is beautiful and it’s very versatile.
Kristel F.
Easy transactionAfter trying to purchase an expensive handbag from other shopping sites well known for foreign luxury goods and getting my transactions cancelled (for suspicious fraud), my Italist order went through smoothly and my item was delivered within two days! Prices are reasonable compared to those of the US.
Amanda S.
Golden Goose SneakersPerfect shoes! Super fast shipping! Highly recommend. I am extremely pleased with the quality of product and customer service!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.