BE YOU specializes in vibrant, versatile sweaters crafted with authentic Mongolian cashmere. Our sweaters bring warmth in winter and comfort in summer, embracing the excellence of this noble fiber. We honor tradition, infusing each piece with timeless elegance, inspiring confidence and smiles. Géraldine Alasio, the visionary founder, finds inspiration in women's faces, movements, and attitudes, shaping our designs to resonate with their individuality and natural beauty.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Ashiko S.
Shopping made easy! Thank youShopping made easy! Thank you for a great experience! The service on my selection (see pic) made it worry free processing time and fast shipping. I must say you’ve earned another customer!! Btw it matched perfect with my sweater
Ada N.
Great price, quick shippingFirst time ordering. Bought a pair of Kurt Geiger heels. Super quick shipping to the states and price was great.
Jordann F.
Great purchase for concertA little edgy Parisian and a lot of quality style. The Isabel Marant tee was perfectly cool and comfortable paired with the cross body Moncler bag which was a great choice for hands free dancing to Coldplay. And both pieces were on sale!!!!!
YUKIKO T.
thank you for your prompt and reliable serviceI received my bag earlier than I thought, and condition is exellent!
When I asked the shipping status on the net,I got feedback promptly.
I want to shop at your store again.
Thank you so much!