Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Kim M.
Great deal & serviceI found a new season Rick Owens jacket for $700 less than other stores & sites where I was looking for it. Arrived in just a few days, perfect condition, no issues.
Alison S.
The BEST for luxury goods!I can't give enough positive feedback for Italist.com! Every item I have purchased has been perfect. From quick shipping, to the way the item is packaged, it's always a great experience. I will continue purchase items from Italist!!!
Allison S.
I had no issues atI had no issues at all. My delivery arrived faster than expected. I love my ballet flats :) Thanks to italist for an an amazing shopping experience.
MEX815470 H.
BEST PLACE TO SHOPFor me, this is the best online fashion store. I always find what I'm looking for and for a good price. I love it.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.