Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Alethea M.
Love my purchaseJust recently discovered this website. I love it. The prices are great, the selection is wonderful and quick delivery. Love my Moschino bag. The leather is beautiful and it’s very versatile.
Rachel N.
Fast service, great priceI still can’t believe how quickly I recieved my order (I’m starting to think Italist has a warehouse in my backyard)! Gorgeous item, excellent price. I will definitely order here again!
Ann I.
UnbelievableI am in complete shock! I ordered an item on Friday when stores in Italy were already closed. The item shipped on Monday and arrived Tuesday afternoon, the very next day. Unreal!
James B.
Great product!!I've always had a great experience with italist.com their products are affordable and they ship before expected. Great company!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.