Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Lori M.
Great shoes, fast shipping!I ordered the Stella McCartney Elyse sneaker, size 37, US size 7, the fit was perfect. I received them 2 days later. You can’t beat that. They are divine. So many compliments. Not only that, I got them for a great price. Will definitely shop through Italist again.
Yamile M.
Awesome experienceMy boyfriend loved his fendi shirt, fit just right and came in about a week! Will definitely order again!
Ada N.
Great price, quick shippingFirst time ordering. Bought a pair of Kurt Geiger heels. Super quick shipping to the states and price was great.
Anna C.
Fast convenient professional serviceSince I have started to purchase items from the italist website, I have had nothing but a pleasant, fast and convenient service. Keep it up!
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.