Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Katie D.
ValentinoBeautiful- arrived in all Valentino packaging with replacement studs. Extra fast shipping to US. I will be ordering from Italist again. Xo
Catherine H.
Me and Pink GUCCII love it! Me and Pink Gucci rock. Perfect size, a compliment from everyone who meets Pink Gucci. Thanks for the sale!
Love PINKIE
Ada N.
Great price, quick shippingFirst time ordering. Bought a pair of Kurt Geiger heels. Super quick shipping to the states and price was great.
Robert G.
Quick and effortlessReally pleased with the delivery of my order as well as the range of products available. A go to online shop.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.