Purple Brand was born when a group of friends within the fashion industry joined forces to create a line of men's denim, featuring innovative details and designer fits, at a lower price point than designer denim. Find a range of bold cuts and washes. The label also offers luxury basics, including t-shirts, sweatshirts, and jackets.
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Customer stories
Join thousands of shoppers discovering the thrill of luxury finds at italist. Real reviews, genuine luxury, always at unmatched prices.
Lori M.
Great shoes, fast shipping!I ordered the Stella McCartney Elyse sneaker, size 37, US size 7, the fit was perfect. I received them 2 days later. You can’t beat that. They are divine. So many compliments. Not only that, I got them for a great price. Will definitely shop through Italist again.
Gayle M.
Herno jacket ... Love it!Bought Herno coat .. Very prompt and updated me on arrival .. Very pleased and will shop in the future.
Jeannine A.
Sweet DolceI love my Dolce Gabbana scarf! And the fast shipping was amazing. The price also very interesting
Katesia B.
Love this siteItems are authentic, shipping is fast. Site is easy to use. Price is right most of the time.
Love designer denim? Think Purple Brand
Denim, a core element of any wardrobe, is redefined by Purple Brand, a label that has carved a niche in the realm of designer jeans since its inception in 2017.